About

Our story

Deeply rooted in Namibian soil, our team shares an unwavering love for the beauty and unique experiences of the magnificent country. Our passion for this remarkable country drives us to promote it as a top-tier tourism destination while uplifting local businesses. With a decade of experience in the Namibian Tourism Industry and a strong financial background spanning 38 years across various industries, our owner, Rolf Baerens, is fueled by a desire to showcase Namibia's wonders to the world.

Owner Rolf Baerens with his wife, Rachel

Nestled in the heart of the world's largest wild cheetah population in the Otjiwarongo region in Namibia, Big Cats Namibia has a deep passion for the conservation of big cats, especially the cheetah. Our goal is to use our platform to enhance conservation of the cheetah for future generations to enjoy.

At Big Cat Adventure & Safaris, sustainability in tourism is at the top of our priorities. We actively engage in spreading sustainable tourism practices throughout the local industry and contribute to the development of Namibian communities. Our involvement in initiatives aimed at preserving Namibia's cultural and natural heritage aligns with our unified mission: connecting travelers with carefully hand-picked partners, ensuring a truly unforgettable Namibian experience.

Our mission

Mission Statement

Our mission is to connect travelers with carefully hand-picked partners, ensuring a truly unforgettable Namibian experience.

Vision Statement

Our vision is to be a key partner in the Namibian tourism sector, dedicated to offering travelers the very best of Namibia while simultaneously elevating Namibian businesses. We aspire to enhance sustainable growth within the tourism industry, fostering a future where the wonders of Namibia are explored with respect, admiration, and lasting benefit to its people and environment, including the establishment of a cheetah sanctuary for cheetah to thrive in the wild in their natural habitat.